Brushed up, filled in, perfectly shaped brows have become the defining beauty look of the century so far. But achieving this new beauty standard doesn’t have to mean a daily battle with the tweezers, brow gels and pencils. Microblading is the latest semi-permanent treatment that provides the best brows of your life, every single day.

If you’re not acquainted with the technique, chances are you soon will be. Microblading is quickly become one of the most popular beauty treatments available thanks to its ability to provide definition and fullness where brows are naturally lacking and shave hours off your daily makeup routine. Sure, it’s significantly pricier than a brow pencil, you’ll be sure to get your money’s worth in the long run.

Plus, there’s no question that statement brows are becoming more and more of a focus in the beauty world and beyond. The brow industry has been steadily growing over the best part of a decade and is now estimated to be worth well north of £20 million in the UK. A-listers like Lily Collins and Rihanna, are living proof of that big brows are going no-where fast.

While brow tools have improved endlessly in recent years, offering even better precision and pigment, they’re no match for microblading in terms of time-saving and finesse. Plus, for those who struggle daily to draw in matching brows – or got carried away the tweezers in the 90s – semi-permanent fix might be exactly the solution needed.

So if you’re intrigued about how exactly the technique works, Hadis HM Beauty will give all the your answers…